When it comes to cybersecurity, most organizations have some form of awareness training in place. But here's the real question: is it working? CISOs are under increasing pressure to prove that training investments translate into actual risk reduction, not just checked compliance boxes. Without the right metrics, you're flying blind, and that's a dangerous position when human error in cybersecurity remains the leading cause of breaches.
Key Takeaways
- Phishing simulation report rates matter more than click rates alone.
- Tracking how many employees report suspicious emails to IT reveals real behavioral change.
- Time-to-report is a powerful indicator of security culture maturity.
- Completion rates and quiz scores provide baseline data but don't tell the whole story.
- Combining multiple metrics gives CISOs a complete picture of awareness program effectiveness.
Why Metrics Matter for CISOs
The days of running annual training sessions and calling it done are over. Modern threats evolve constantly, and so should your approach to measuring the effectiveness of cybersecurity awareness programs. The right metrics help you identify weak spots, justify budget requests, and demonstrate real progress to the board.
Think of metrics as your feedback loop. They tell you what's working, what isn't, and where to focus next. Without them, you're making decisions based on assumptions rather than evidence.
Related: How Impactful Is Interactive Cyber Security Training
Phishing Simulation Performance
Phishing simulations are one of the most valuable tools in your awareness arsenal, but most organizations focus on the wrong number. Click rates get all the attention. Yes, tracking how many employees click on simulated phishing emails matters. A high click rate signals a problem, and watching that number drop over time shows improvement.
But click rates only tell half the story.
The real metric to watch is the report rate. How many employees reported the phishing simulation to IT? This number reveals whether your team is actively engaged in protecting the organization or simply avoiding mistakes. Someone who doesn't click but also doesn't report has still missed an opportunity to contribute to your security posture.
When running phishing attack simulations training, track these three numbers together:
- Click rate (percentage who clicked)
- Report rate (percentage who reported to IT)
- Time-to-report (how quickly they reported)
A program showing low click rates and high report rates is doing its job. Employees aren't just avoiding threats, they're actively helping identify them.

Reporting Behavior as a Key Indicator
Let's dig deeper into reporting because it deserves its own focus. Recent cybersecurity awareness statistics show that organizations with strong reporting cultures catch threats faster and contain breaches more effectively. When employees report suspicious emails, links, or activity to IT, they become an active part of your defense system.
The metrics to track here include:
- Total reports submitted (volume of suspicious activity flagged by employees)
- Accuracy rate (percentage of reports that were actual threats)
- Report response time (how quickly IT acknowledges and investigates)
Don't penalize employees for false positives. A culture where people feel comfortable reporting, even when uncertain, catches more real threats than one where employees stay silent out of fear of being wrong. The goal is building habits, and habits form through repetition and positive reinforcement.
Training Completion and Engagement Rates
Completion rates are the most basic metric, but they still matter. You can't expect behavior change from employees who never finish the training. That said, a 100% completion rate doesn't automatically mean your program is effective. It just means people showed up.
Look beyond completion to engagement indicators like:
- Quiz and assessment scores
- Time spent on lessons (are they rushing through or actually engaging?)
- Repeat attempts on failed modules
- Voluntary participation in optional content
With fully managed security awareness training, you can automate tracking and get real-time dashboards that show exactly where your team stands. This frees up IT resources while providing the data you need to make informed decisions.
Related: Drip7 Version 3.0 Revolutionizes Cybersecurity Training
Behavior Change Over Time
Single-point measurements don't capture the full picture. The most meaningful insights come from tracking trends over time. Are click rates dropping month over month? Are report rates climbing? Is time-to-report shrinking?
Current phishing trends show that attacks are becoming more sophisticated, which means your employees need to keep improving just to maintain the same level of protection. A flat trend line isn't good enough when threats are escalating.
Set quarterly benchmarks and review progress regularly. Look for patterns that might indicate specific departments or roles need extra attention. Sales teams, for example, often face different phishing tactics than engineering teams, and your metrics should reflect those nuances.

Incident Correlation
Here's where metrics get really powerful. Connect your awareness training data to actual security incidents. Track whether employees who completed training had fewer incidents than those who didn't. Look at whether departments with higher engagement scores experienced fewer phishing-related breaches.
This correlation data is gold when presenting to leadership. It transforms your training program from a cost center into a measurable risk reduction tool. When you can show that trained employees are 40% less likely to fall for phishing attacks, you've made a compelling case for continued investment.
Building a Metrics Dashboard
Pulling all this together requires a centralized view. Effective CISOs build dashboards combining phishing simulation results, training engagement scores, incident correlation data, and trend lines showing progress over time.
Ready to see how your organization measures up? Explore Drip7's approach to tracking cybersecurity awareness effectiveness and discover how microlearning delivers measurable results.
Conclusion
Measuring cybersecurity awareness isn't about collecting data for the sake of it. It's about understanding whether training actually changes behavior and reduces risk. Click rates matter, but report rates matter more. Completion rates provide a baseline, but engagement and behavior change over time reveal the real story. When CISOs track the right metrics and connect them to security outcomes, they prove the value of awareness programs and build a culture where every employee contributes to defense.

